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What is going on under the hood?

Rebecca Twemlow

Firstly a BIG Shout out to Blair Impey and the team at Crowe Horwath as we work through our strategic review. The support, guidance and mostly patience from Blair has got to be commended as we continue on this incredible journey!


Crafting our Vision, Mission and Values together as a team has been fun (nothing like some 80's She-Ra and He-Man alignment). Today we share some of these words with you all.  Words are but one step of course, we are targetting a full launch of "all the things" end of August - nicely timed with another year rolling around for us - we are 9 years old come August (yes the planning of the Big Bang 10 year celebration is underway). So without further delay......

Firebrand: MASTERS OF THE DIGITAL UNIVERSE (in NZ)

Our Mission. 

Firebrand is a digital transformation agency with attitude. We start, build & grow NZ businesses and exciting futures. We are the change-makers that disrupt by example.

and Our Values.

  • Take pride 
  • Be courageous 
  • Do the right thing 
  • Be fast and
  • Make a difference

And from that we also have our Why articulated....probably the most difficult to smash out the park with honesty.

the Why?

We get involved in doing a bunch of great stuff. We just can't help ourselves. We are driven to do the right thing and make a difference to people's lives because we care! Change starts local. Even global changes start small—with people like us and we’re starting today.

We want to be able to make it easy for others to share, contribute and experience in the journey. So to do this we are offering a bunch of opportunities and ways to engage with us. Ultimately Firebrand are a digital transformation agency that starts, builds & grows NZ businesses and exciting futures. And we want to shake things up!

Mic Drop!