Firebrand Menu
FoodShare Responsive Website

Creative Partnership With FoodShare Announced

Kate Boreham

With a shared passion for our local community and a strong desire to help those in need, a special opportunity for sponsorship emerged. 

We are excited to announce our latest community sponsorship - a full service Creative Partnership supporting the social venture FoodShare. 

FoodShare are a perishable food rescue organisation based in Dunedin. They collect quality excess food from commercial businesses including supermarkets, farmers markets, catering companies and more and distribute it, free of charge to local charities and social service agencies. The food rescued goes to vulnerable men, women and kids who don't have enough to eat.

Our Creative Partnership includes the ongoing delivery of web, design and marketing services and by providing our expertise and services free of charge we endeavour to help the organisation grow, to rescue more food and provide more essential sustenance to those going hungry. 

"Firebrand had been seeking a charity or a cause aligned with our values that we could establish a long-term partnership with. Across our 6 years in business we've enjoyed supporting a wide range of charities and community organisations including the likes of Fortune Theatre, Base (South Dunedin Social Sector Trials) Feed the Need and Brockville Community Trust and giving back has always been a part of our business. However the experience we gained lead us to realise that delivering a part of the solution, i.e a website, or a new brand, doesn't always provide the biggest impact.

We wanted to invest our time, effort and energy delivering a full service partnership to an organisation that would return it back 1000 fold to the community and have a significant impact on many lives. We believed that a long term partnership would also allow us to see our full service provision used to it's potential, from forming a strategic marketing plan to creative direction - these bear the best fruits if executed with consistency across a longer time frame.

The more we learned about FoodShare the more we knew it was a perfect fit and something we wanted to be part of. FoodShare has a massive reach, coupled with strong strategic leadership and a clear vision of what they want to achieve. We saw the opportunity to forge a partnership where our services would significantly contribute to growing the venture and scaling it to achieve it's goals." - Rebecca Twemlow

The first step has been the design and development of a new responsive website, which launched Friday the 3rd of July. Combining beautiful user experience with carefully constructed content and rich imagery the site showcases the amazing work FoodShare does and encourages the community to get involved. We've loved delivering the new site which has seen the team use our design, development and copy-writing skills to the fullest. With a marketing plan and video series underway the future of the partnership is bright. 

Check out the new website at www.foodshare.org.nz and see how you can get involved. From volunteering to donations or corporate sponsorships. Giving back feels good!